It’s 2017 and we’re brimming with excitement about the upcoming Google updates. Google is known to roll out several algorithm updates every year, and as marketers, we can’t help but keep tabs. However, before we get to that, we need to do a recap of the year that went by … Continue Reading
Simply implementing a search engine optimization strategy does not ensure good results on the SERPs.
Google rankings are becoming more intelligent and the task of SEO is getting harder. While there is no one-size-fits all solution that leads to good results, most floundering SEO campaigns can be fixed with a … Continue Reading
The holidays are here and it is the most exciting time for both, consumers and marketers. As soon as the (holiday) bell rings, companies start bombarding customers with holiday marketing campaigns. You can see promotions in every form – social media posts, holiday emails, posters, banners and many more! However, … Continue Reading
Content marketing is the present and the future.
As the digital age progresses, more businesses are turning to content marketing to help drive sales. So what exactly is content marketing?
Content marketers report struggling with a variety of things as content marketing is still maturing. At the end of the piles of research, the problem really comes down to two things: time and creation. Having the time to create enough content and finding the ability to always create engaging … Continue Reading