Author Archives: Pratik Dholakiya

About Pratik Dholakiya

Pratik Dholakiya is the co-founder and vice president of marketing of E2M, a digital marketing agency, and MoveoApps, a mobile apps development company. Pratik has contributed on sites like Moz, Fast Company, Social Media Examiner, KISSmetrics, and Content Marketing Institute to name a few. He's a "must-follow" SEO expert according to Search Engine Watch and has been named one of the top content marketing influencers by Onalytica. He's passionate about fitness, entrepreneurship, start-ups, and all things digital marketing. Hit him up on Twitter @DholakiyaPratik for a quick chat on any of these topics.

Ten Real Benefits of Content Marketing (Explained Mathematically)

December 2, 2015

3,166 total views, 12 views today

Getting the content marketing equation right can be tricky even for most seasoned marketers.

But, you need not be a math whiz to understand these simple formulae that outline the ten real benefits of content marketing.

1. More Leads = More Business

Content marketing means more exposure for your business … Continue Reading

How Content Marketing Can Improve Brand Image of Businesses

October 31, 2015

1,371 total views, 8 views today

“Rome was not built in a day but they were laying bricks every hour.”

~ John Heywood

If John Heywood was a 21st Century Marketer, he’d have said, “Brand image was not build in a day but they were writing content.”

Branding is an acquired perception of your product/service by … Continue Reading