Author Archives: Pratik Dholakiya

About Pratik Dholakiya

Pratik Dholakiya is the co-founder and vice president of marketing of E2M, a digital marketing agency, and MoveoApps, a mobile apps development company. Pratik has contributed on sites like Moz, Fast Company, Social Media Examiner, KISSmetrics, and Content Marketing Institute to name a few. He's a "must-follow" SEO expert according to Search Engine Watch and has been named one of the top content marketing influencers by Onalytica. He's passionate about fitness, entrepreneurship, start-ups, and all things digital marketing. Hit him up on Twitter @DholakiyaPratik for a quick chat on any of these topics.

13 Major Updates & Changes to Google Search in 2014

January 12, 2015

12,768 total views, no views today

Compared to the last couple of years, 2014 has not been a very eventful year in terms of the impact of major changes to Google’s algorithm. But, Google has released a slew of updates this year and there are websites out there that have been hit by some of these … Continue Reading

11 Ways to Improve Your Blogger Relations Strategy

September 3, 2014

12,113 total views, 16 views today

As consumers seek out their own brand information when making purchase decisions, the importance of blogger relations in content and digital marketing strategy is increasing. Therefore, the way in which marketers work with bloggers needs to morph into a more tangible strategy.

It’s no news that bloggers are a great … Continue Reading